Featured in ST – Jobs that didn’t exist 15 years ago

I’ve been featured in ST today, page 2 & 3 of Life section.


From an app to determine the time one’s bus will arrive to an immersive virtual reality app for a property firm – these are some of the products by home-grown digital marketing and mobile app development house Originally Us.

It is among several Singapore firms that develop apps, which emerged after the mass adoption of smartphones in the late 2000s.

Co-founded by Mr Calixto Tay Wei Kiat, 27, it has created more than 30 apps for hospitality groups, property firms and government agencies since starting last year.

One of its most successful apps is SG BusLeh, which informs users how long it will take for their bus to arrive and displays the approximate physical location of the bus.

Launched in May, the free app is the highest-rated bus app from Singapore on the Android store. It is also available on iOS.

Mr Tay, who is married with no children, says: “We are quite proud of this app because it is practical and relevant to the local market. Some users say it is funny because it uses some Singlish terms. We hope to create more apps like this.”

He is working on another app that functions as a mobile point- of-sale system built for food and beverage establishments.

Instead of having waiters scribble orders on paper, the orders can be entered into the app on a mobile device and the information relayed directly to the kitchen.

Mr Tay’s interest in software design started in his school days. In Secondary 1, he wrote codes to make his computer do things such as automatically open the CD drive or specific browsers.

And while doing project work, he wrote a program similar to Google Docs, which allowed his classmates and him to edit the same document at the same time.

He says: “I just love programming. If you know the right codes, you can basically program a device to do anything.”

After graduating summa cum laude (with highest distinction) from the Singapore Management University with a degree in information systems management two years ago, he was the IT manager in a food company briefly before starting Originally Us.

The firm employs 10 staff, including three project managers and four other app developers.

Mr Tay says his job is to transform a client’s ideas into a working, useful and well-designed mobile app.

About 80 per cent of his work involves coding new functions for apps. The rest goes towards testing the functions and fixing issues.

People underestimate the time and manpower needed to build an app, he adds.

“The reality is that creating an app takes anything from a month to a year, depending on its complexity. It also often takes two or more people as we are experts in different areas of app creation.”

Finally, Mr Tay has a note of caution for wannabe app developers: “You have to really love codes and devices because those are what you will be looking at all the time.”


Thanks for the awesome writeup, Benson!

Photo Credits: ST/Chew Seng Kim
Thanks for the awesome photo, Mr Chew!

Startups & Businesses

Maybe the difference between a startup and a new business is that a new business spends all its time trying to do business, while a startup spends most of its time doing everything but business.

The UX Myth – 5 simple reasons why good UX isn’t THAT important for startups.

If you had ever put thought into launching your own app or startup, you would have come across a thousand and one articles on how user experience (or UX) is the pillar of any self-respecting startup.

Unlike other articles like this, I am not going to justify this post by delving into a list of success startups with puke-inducing design.

No, I’m not going to talk about how Cragslist, eBay, Gmarket and MySpace were ugly but insanely popular.

I am also not going to talk about how startups should focus on feature set rather than UX. That is the false dichotomy of overlooking alternatives for you.

My first startup was incubated, and I have since returned to that incubator as a Mentor. From my observation, what strikes me most is that 99% of the startups being incubated there spend 99% of their time working on the UX of their apps and website.

Their apps are pixel perfect, and they spent hours debating the placement of every button, how they should color each button to ensure the highest probability of user activation, and going through the screen flow to ensure minimum ‘friction’.

6 months later, they have the most beautifully designed website or app that nobody knows about or use. They run out of time, money, or both and collapse. All that effort in polishing the app or website down the drain.

How did THAT happen?

1. UX simply isn’t the only reason why users come to you

Think about it. When you are building an app or website, you are building something that helps users with their needs or wants.

I tend to look at it this way: If users need you enough, they wouldn’t mind dealing with kinks and flaws in your UX. On the other hand, if your services are not relevant, needed or wanted, even the best UX designer cannot rescue you from that inevitable pit of failure.

2. There are many other things that require your attention

A startup is so much more than the app or website it produces, don’t you think? Chief among your non-UX concerns are your go-to-market strategies and execution (user acquisition), your talent acquisition and retention, and your source of cash and cashflow.

Your UX won’t break your company. Any of those three items listed above will.

3. You can’t afford good UX

A startup still working on their app probably have not proven their market validity yet. To prove validity, we have to launch first (or early), launch fast, and iterate fast.

If you went for good UX the first time, this means that it becomes harder (emotionally, and in terms of time and money) to tear down what you have built for another go when you realize the first version didn’t quite work with the market (and this almost always happens).

Know that there will be changes, and there is no point trying to get anywhere close to perfection the first time or second time.

4. Good UX confuses market signals

You want the market to tell you if you are on the right track with your business assumptions and solution. You want to know if you have the right product market fit.

All too often, users or beta users confuses good UX with a good product. They get a general sense of satisfaction when using your app, and would send you the mistaken signal that your app is on the right path.

They will tell you they like your app, like using it, and are satisfied with it. But it is next to impossible to tell if this is because of your good UX design or that you are on the right track with your app or website.

If you can take good UX out of the test scenario, you strip your app bare and expose your app for what it really is. Then, you can get real feedback on whether your assumptions and solution are right.

5. There is no “Good” UX

Consult with 5 different UX designers and you would come away with 5 different definitions of what good UX is about.

Throw your app or website in front of 50,000 users from all ages, races and occupations and you can’t find one thing that everyone agrees on.

Don’t bother. Make something people really want or need, and they will make do with what you designed.

What then, is good UX for?

To me, UX is about increasing your competitive advantage. When you have many competitors, in the same exact market, targeting the same exact demographic, good UX will give you a definite edge.

But that is a story for later. Good UX will come as you and your company mature.

Don’t worry about it. You will cross that bridge when you get there. IF you get there. That is the hard part.

The Huawei Nexus 6P: Android Phone With No Compromises

Just What Is “Huawei Nexus 6P”?

Every year, without fail, just as surely as Apple would release the latest installment of their highly popular phone, Google will collaborate with a manufacturer of choice for its flagship Nexus phone. This year, it’s Huawei’s turn.

The yearly Nexus device is akin to Olympics. Like how countries would ravish on the opportunity to showcase their culture, heritage and financial prowess during their turn to host the Olympics, the Nexus 6P is Huawei’s coveted opportunity to put up a good show for the world to see. It is an opportunity for Huawei to truly shine… or sink.

Seriously? Huawei is a Chinese company!

Yes, yes. For the last couple of years, due to its portfolio as a budget phone manufacturer, Huawei has been making rather lacklustre phones. Heck, there is a Huawei phone sitting in my storeroom, abandoned because when I tap on an app icon, I have time to go to the kitchen, pour myself a glass of red wine and the app wouldn’t even have launched.

But is this what Huawei is all about?

Can A Huawei Phone Be Good?

You may not know it, but Huawei is one of the largest and most experienced networking equipment manufacturer in the world (even having done work for the military). Huawei has built wireless communication devices (including phones) even before a single line of code was written for Facebook.

Huawei certainly has the technology. Just recently, Huawei unveiled its latest pressure-sensitive touchscreen (think Apple’s 3D touch), which can even function as a weighing scale.

So, Huawei has the experience, the know-how, and the technology necessary to build the most promising competitor to Apple’s flagship. Could a flagship like the Nexus 6P help Huawei cast away its low quality and budget image?

Let’s see.



Nexus 6P Retail Packaging

To be honest, I had thought this box holds Chinese Mooncakes. There is nothing remarkable about the packaging, but so long as it does the job of protecting the phone, I have no complaints.


Ribbon cutting time!

After unceremoniously cutting the ribbon to this phone, I am presented with an un-inspiring packaging layout.


‘Cracking’ that shell open

It is only after you slide off the protective cover sleeve where the true oyster is revealed.


The back of the device

Look at how beautiful this aluminum finish is, complemented with the large fingerprint sensor, large camera with laser auto-focus, dual LED flash, and the gloss black area that houses all sorts of antennas, including the NFC receiver.


The sleek back of Huawei Nexus 6P

This is the first all-metal Nexus phone. The aluminum cover feels thick and sturdy. It certainly does not give the impression that it would bend or warp in your tight jeans pocket.


The pinky & the brain

Despite packing a 3450mah battery that is larger than that of Samsung Note 5 and iPhone 6s Plus, this phone still maintains a very slim profile. There won’t be any ugly bulge when it is in your jeans pocket.


Left: Samsung Note 4. Right: Huawei Nexus 6P

There is not much to be said about the front profile, except for that dual speaker setup. This means that you have stereo (left and right) channel audio when watching your favourite Korean dramas, a definite plus for those of you who watch videos on your phone.

 Setting Up

I left iOS for greener pastures since iOS 4, so my apps and purchases are already in Google’s ecosystem. After booting up the Nexus 6P for the first time, I was prompt to log in to my Google Account.


Transfering apps, settings and other data from my old phone to the new.

Cup of coffee later, I returned to my slightly warm Nexus 6P to find my wallpaper, contacts, calendar and apps configured on my new phone exactly like my old Samsung Note 4. Awesome. Time to put the phone through its pace.

3 days later…

Battery Life

With Android M, Google launched a new “Doze” feature to help improve battery life. Doze kicks in automatically when your phone is idle (e.g. when you leave it on the table and turn in for the night) and switch the phone to an extremely low power mode.

I’ve put this phone through the paces and it is CRAZY. The battery barely dropped during the time I was asleep, and that is with the cellular radio on. I had never seen such great standby figures on any of the devices I’ve owned.

You know what this means? This means that leaving your phone on the charger overnight (which is very unsafe, mind you), or waking up to a phone with a flat battery is a thing of the past with Nexus 6P.


However, the Nexus 6P has a large screen, with one of the highest pixel density in the market (at 518ppi, this is more “Retina” than Apple’s Retina). This means that its graphic processor has to work hard to push those pixels. Added to this fact is that the Nexus 6P comes with the Qualcomm Snapdragon 810 processor, what I call a dual quad-core affair. There are a total of 8 processor cores in Nexus 6P, with one set of quad-core processor running your lower power tasks and the other set taking over when you start doing intensive things like gaming. This leads to the battery going quickly if you use your phone heavily. Then again, this isn’t too uncommon. Most flagship phones are unable to last a full day.


Many of my colleagues and peers who are still on iOS stayed there because they are easily annoyed by the little lags and stutters that Android is known for. I’m happy to report that they have given my Nexus 6P a spin, and all of them come away satisfied. App launches and switches quickly and there are no visible stuttering when scrolling. This is one phone that works buttery-smooth and is a pure pleasure to use.

App Compatibility

One concern most people have is that many apps they rely on daily could break with the latest OS. While Google has made under the hood changes with its latest OS, I am happy to report that all the apps I rely on daily works perfectly. This includes SG BusLeh, my favourite bus arrival timing app, and CPF Starter, an app that helps me project my CPF savings over time.



Fingerprint Scanner

We unlock our phones as much as 50 to 200 times in a day. Unlocking our phones has become a major time waster, and the addition on a fingerprint scanner in our phones has a big part to play in making our life better.

Apple was the first to place fingerprint scanners in smartphones, but other manufacturers very quickly followed with their own implementation. Until now, there has never been any implementation better than Apple’s. On the iPhone, all you ever had to do is to push down on the home button, which also doubles as the fingerprint scanner and the phone unlocks. There is no need to swipe your finger, unlike Samsung’s terrible implementation.

However, up till iPhone 6s, Apple’s implementation has been unreliable, requiring multiple attempts in order to unlock your phone. If your finger is wet or damp, fingerprint unlock might not work as well.

Enter Nexus 6P and Android M.

Android M is the first version with fingerprint scanner support baked right into the operating system. On the software front, Android’s fingerprint support employs some form of smart learning algorithm that promises to get more accurate the more you use it.

Nexus 6P’s fingerprint scanner has a much larger scanning surface area than the iPhone’s, and just requires a casual touch for the phone to unlock. The fingerprint scanner is positioned on the back of the phone, at the spot where your index or middle finger would naturally rest when you are pulling the phone out of your pocket or bag.


Large fingerprint scanner

On a usability perspective, while iPhone or Samsung users are required to wake the phone before they could unlock the phone using the fingerprint scanner, Google/Huawei’s implementation requires a single touch to both wake and unlock the phone. I found myself placing my index finger over the scanner as I pull the phone out of my pocket, only to have the phone unlocked and ready to use by the time I lift the phone up to my eye level. I spent a grand total of zero seconds fumbling or waiting for my phone to unlock. This is good user experience that you cannot find elsewhere.

Oh, and did I mention that Nexus 6P unlocks even when my finger is wet?

Is This Worth The Moolah?

Off contract, the Huawei Nexus 6P has a pre-order price of S$899 for the 64GB version, and S$999 for the 128GB option, which makes choosing the 128GB option a no-brainer. In comparison, the 64GB Samsung Galaxy Note 5 goes for S$ 1,188, while the infamous iPhone 6s Plus goes for S$ 1,388 for 64GB, and S$ 1,588 for 128GB.

WHAT? You can almost buy 2 Nexus 6P 64GB for one iPhone 6s Plus 128GB.

Getting a little into the specs…

The Nexus 6P comes with a 5.7inch AMOLED display that has a whooping 518ppi pixel density. This is the exact same size and density as that of the Samsung Galaxy Note 5, while miles ahead of the “best” iPhone 6s Plus with 5.5inch LCD display and just 401ppi display. It seems like other manufacturers have upped the ante over Apple’s original “Retina display” at 336ppi.

Nexus 6P has a whooping 3GB of RAM and comes with the Qualcomm Snapdragon 810 processor, with one set of quad-core processor running your lower power tasks and the other set taking over when you start doing intensive things like gaming. The Note 5 has a similar processor and RAM configuration, while the iPhone 6s Plus comes with a boring, low cost, dual-core processor and just 2/3 the RAM.


This is the first phone I have used with zero hardware and software issues, and that speaks alot in comparison with the flagship from the other camp, where even a simple Home button could overheat. I wish the battery life could be a little better, but I couldn’t give up how speedy this phone is. Well, something has to give, right?

If you are an Android user, I am not kidding when I say this is the ONLY phone you should consider getting. The price is right, the build quality is awesome and the software is virgin and untouched by manufacturers’ bloatware.

If you are an iPhone user and curious about Android, this phone would give you the truest representation of what Android is all about. Don’t bother with the other Android phones. Give this a spin and see if you like it.

Pre-Order on Lazada today!






The Startup Ecstasy For Virgins

Working on a startup gives people a kind of high. A high that you would experience, only if you are a startup virgin.

It starts with an idea. An idea you came up with that will allow you to change the world. No one else seems to have done it yet. The world is for your taking. Your spine tingles with excitement. You feel that you are sitting on something that is potentially huge. You start to get aroused.

You share your idea with your friends, and seek their opinions. Inevitably, they will tell you that your idea is probably the greatest invention since sliced cheese. You probably won’t hear the word ‘probably’. You will simply be too aroused to notice, because, by now, you can already feel that rush coming. You feel like you are getting ready to do something big.

You will think you can easily take on the likes of Facebook, since every amazing startup always has a humble beginning story to tell. This feeling further boosts your ego and excitement. You share your amazing idea with yet more friends and all of them ask you to go for it.

You feel like a protagonist in a superhero movie. You start to read books like ‘David and Goliath’ by Malcolm Gladwell, or ‘The Lean Startup’ by Eric Ries. These books give your confidence a further boost to simply go for it.

Finally, you went for it. You start sketching up how you want your app to look like and you feel even more excited. “It is finally taking shape!” your brain screams. It always makes someone feel useful, meaningful, and important when creating. It brings you over the moon. You get an adrenaline rush every time you look at your paper prototypes.

You found some bloke who could build your app for USD 500. As the early builds come in, you excitedly share them with your friends, who inevitably will come back with nothing but raving reviews for an app that isn’t in any way close to completion.

Someone might point out some issues on the assumptions you had, but you don’t care. You tell yourself, “I’m finally doing it! It is happening! The app is taking shape!” You feed yourself such a high with this thought that would make all illegal drug peddlers go out of business.

You start looking for connections to the press to talk about your world changing app. You probably give (or beg for) interviews to talk about your uncompleted app. No, it’s not quite like a person who have just been selected for his college’s basketball team babbling about his potential to be the next NBA player, but close.

Some media sites picked up on your story. You went CRAZY. “This is ME! People are talking about ME! And my App! And my Startup! I’m officially an Entrepreneur now! All hail me!” your brain shrieks. It starts to feel like Mark Zuckerberg is only a rung or two away.

The app goes onto the App Store and 3 blokes downloaded it. You go WILD with excitement. “OMG!” you thought, “ Strangers are looking at my app! OMG! OMG! OMG!” Your heart thumps so fast that your doctor would have rushed you to Emergency Services.

You grow addicted to the App Store reports and constantly refresh it to see the latest download figures. Every time a new user downloads your app, your heart skips a beat.

More people download your app. You are on a roll. You start thinking about the future. About how investors would be lining up to invest in you. You think you’ll have a million dollars in investment within the next 6 months and would IPO in 5 years. You are so high on thought of being a multi-millionaire that you aren’t really interested in anything else.

Then, the crash. No new users. No point for your App. No money. No startup. No job.

Congratulations, you are now no longer a startup virgin.

This article was written through my personal experience in founding my first failed startup years ago.

I’ve since taken an entirely different approach and found a different kind of high.

Currently, I run a boutique digital marketing & mobile app development company, Originally US.

For your own good, stop trying to look for “free” developers

For those who have ideas and go around looking for “partner” developers – know that developers have their own, and sometimes more awesome, ideas.

Unless the developer is just starting out, he/she gets flooded with such requests everyday that he/she is immune to your kind of request.

If you are looking for developers to help you develop your idea as a “partner”, at least mention:

1. Briefly what the idea is about, or in what industry
2. Why you? Any other person can have the same idea

Expanding on the second point:

Know that if you need to safe-guard your idea and not dare to tell anyone as your way of preventing competition, then you are mistaken.

Hundreds of thousands of people around the world come up with the same idea every day. The only ones worth doing are those by people who has the knowhow or experience to do a good execution.

If you just say you have some idea and want someone to develop it for you for equity, that’s the surest way of getting a more inexperienced developer and the surest path to failure. Seasoned developers whom you need are all sick and tired of hearing such requests.

Success do not come from ideas. Success comes from execution. Convince developers why you are the best person to execute your idea.

Seasoned developers do not give a donkey’s ass about your idea. They care about who you are, what resources and network you have and how likely you can succeed.

If you are not serious enough about the idea to put your own money in compensating a developer’s work, then you are simply not confident about its success. Posts about looking for developer “partners” drive good developers away from you, not towards.

Idea is cheap. But execution is the key. This is why we do not have 1 million ubers in the world.

This is my Singapore

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The True Cost of Building Mobile Apps


A little introduction about myself: I’m a Programmer and the Account Manager at Originally US. We build iOS & Android mobile apps and help people fulfill their dreams.

Building iOS and Android mobile apps seems to be all the rage now. Start-ups are building apps, SMEs are building them and even large MNCs are building them.

Mobile apps are software that reside on a person’s mobile phone. There are almost no other more intimate way to reach out to your consumers and users. Just imagine this – Singapore has mobile phone penetration rate of 148.9% way back in 2012. Businesses know that they are missing out huge opportunities by not developing their own mobile apps.

Mobile apps can serve a large variety of purposes. Some can be perfect avenues for businesses to push out information and interact with their customers. Other apps allow users to conduct transactions. Many also build mobile apps for marketing and outreach purposes. One such example is the highly popular McDonald’s Surprise Alarm that went completely viral some time in 2014.

Not all mobile apps are created equal. Some mobile apps are extremely well-executed and highly welcomed by customers. Others are poorly designed and achieve nothing but invite the wrath of audiences.

Take for example, the two most popular competing brands in Singapore – Starbucks & Coffee Bean. Both of them came up with their own iOS apps for the Singapore market, but enjoyed a totally different outcome.

Left: Coffee Bean App. Right: Starbucks App. You must be kidding about that 'Login' button placement!

Left: Coffee Bean App. Right: Starbucks App. Awesome placement of login button there!

Left: Coffee Bean App. Right: Starbucks App. The star of this screen should be coffee photos, not boxes and gradients!

Left: Coffee Bean App. Right: Starbucks App. The stars of the screen should be the coffee, not ugly boxes and gradients!

Left: Coffee Bean App. Right: Starbucks App

Left: Coffee Bean App. Right: Starbucks App. Coffee Bean, what is the purpose of even having photos there when it is placed this way?

Beyond the obvious design inadequacy, Coffee Bean’s old mobile app was filled with bugs, was slow, and very laggy. People simply hated it. Eventually, Coffee Bean pulled its app from the iOS App Store (it is no longer available to download now). Money down the drain?

Starbuck’s app, in contrast, works really well, was well-received, drove huge amount of conversions and increased customer engagement and sales, and also went on to win not one, but three Mob-Ex Awards in 2013.

Both mobile apps have very similar functionality. Why was the outcome so different?

This brings me to the topic today, cost.

Understanding The True Cost of Building Mobile Apps

We see the same pattern everywhere, in various industries and when acquiring various products and services. Supermarkets sell bicycles at just S$99, but there are bicycles being sold at specialized shops going for as much as S$1,999 and more. In this example, if you do not understand the true cost of building a bicycle, you will never understand or appreciate what the price difference entails.

Understanding the true cost of building mobile apps can make a difference between the success or failure of the next mobile app you want to build. You wouldn’t want to engage a vendor who promises the sky, and ultimately fails to deliver something of quality. Likewise, you wouldn’t want to be paying unnecessary premiums to vendors just because they are “branded”. Similarly, there are many vendors out where who would gladly shave their prices to win your business, but is going with them really a good idea?

To help you understand the cost of building a mobile app, I present this simple equation:

(Duration of Project * Quality of Talents * Number of Talents) + Vendor Reputation = Cost

Let me explain:

Duration of Project

This is straightforward. Just like manufacturing, the longer the time needed to build your mobile app, the more expensive it would cost to build.

How many features do you want to have? How deep or complicated are each of these features? How many different platforms (Android, iOS, Windows Phone, Web, etc) do you want to launch your mobile app on? These are all factors that affect the number of man-hours incurred when building your mobile apps.

Quality of Talents

Mobile app development is a highly labour dependent and labour intensive activity. Just like other activities that involve creative and labour input from individuals or team, the quality of the end-product is highly dependent on the quality of hands which worked on it. The talents behind the Starbucks mobile app are probably way more talented and experienced than those behind the Coffee Bean mobile app.

Having talented hands to work on your mobile apps costs sizable cash, so many vendors simply offshore most or all of their development work to developing countries or use an army of junior developers.

The cost difference between different software developers is huge. A junior developer based in India can cost USD 300 a month, while a really senior and experienced developer based in the United States can command up to USD 200 an hour.

After looking at the quotation from your vendors, ask about the experience level of their designers and developers. Ask where the bulk of the development work is done. If there’s any mismatch, run.

Number of Talents

A typical mobile app project involves a large number of professionals with different skill sets. At the most basic level, there will be a project manager or account manager who acts to interact between you (the client) and the development team. There will be designers who work on your mobile apps’ look, feel and usability. And there will = be developers who specialize in different part of the deliverables – backend API developers, database architects, iOS developers, Android developers, etc. The list goes on.

In every mobile app project, there are many mouths to feed. If the quotation from the vendor is too cheap, be suspicious and ask about the size of their development team and how many will be placed on your project.

Vendor Reputation

Reputable vendors generally cost more, but they don’t give a higher quotation for fun.

Reputable vendors reduce the risk of project failures by limiting the number of clients that each project manager, developer or designer are servicing at any given time. They invest in a better development environment and tools to reduce the time required to develop your project. They have a more elaborate and time-consuming testing process to ensure that you get the quality mobile app you deserve. All these require significant investments by the vendor.

Just like buying common electrical appliances; the same item with the same specifications from different brands may be priced differently. The more reputable brands usually command more, but that is because they give you the assurance that their products are better built, more reliable, and last longer.

There are of course, vendors who command a premium just because they can. Think luxury bags. Beyond a certain price range, the difference in material and quality starts to fade and the logo is the only one that determines the price. I call this the “ego” premium. You don’t want to pay this type of premium when building your mobile apps.

Finding the “Goldilocks” Vendor

As you can see, mobile app development is not voodoo. It is just like any other traditional business, where labour contributes greatly to the cost and outcome quality.

Always start with a budget that works for you. If you have only S$10,000 to build a mobile app, find a vendor with attributes I described above, who can develop your app within that budget. There are many vendors out there, but do know that a S$10,000 mobile app is going to be very different from a S$60,000 mobile app, even if the functionality is similar.

If you have more budget, decide what the best balance is and spend it on the right vendor. Your mobile app represents your brand, and you do not want what happened to the old Coffee Bean mobile app to happen to you.

If you called for a tender and a vendor came in with a price that is drastically lower than anyone else’s, get suspicious and ask questions.

Our company, Originally US, takes extreme pride in being the “Goldilocks” Vendor for your mobile app needs. We are definitely not the cheapest in the market – we will lose all our talented developers if we are.

Our team consists of many veterans – just take a look at our website for the bio of the core team members. Yet, I daresay we do not command any “ego” premiums.

Curious to find out how much it actually costs for us to build a mobile app for you? We have a tool to help!

Originally US is not affiliated with the Vendors behind Coffee Bean, Starbucks, and McDonald’s Surprise Alarm apps.

I Am Married

1st March 2015.

Top 6 Unexpected Perks When I Quit My Job To Be My Own Boss

Before you proceed….

Please know this. I was a blogger known for being a troll before NS unplugged me from the internet. I like to joke, I like to be sarcastic, and that’s the voice I was used to writing. I was a fan of Douglas Adam’s style too, and always tried to imitate his voice when writing compositions.

A little bit on myself now – I’m a full-time Entrepreneur running a mildly successful iOS & Android App Development House called Originally US. We believe in being honest and transparent with our clients. I was on the client side once, and I’ve had enough of bullshit from typical Software companies.

I’ve been running Originally US for 6 months now and I’m surviving – I define that being able to have enough sleep everyday and have some spare cash to eat hotdog buns on weekends.

So here I am. Straight to the point, straight from my heart (or brain). No sugar coating. Just what I honestly feel. Read this to provoke some thoughts in your mind or read this for entertainment, I don’t care. I often have strong, sarcastic opinions on the tech scene, the startup scene, and why do we even call these “scenes.”

Oh, and I don’t do grammar very well. I consider it a waste of time. I want to get the ideas out of my head as fast as possible (limited by my typing speed, which isn’t typically faster than the mating ritual of snails) – so I went cheap on grammar. Someone in white once said, cheaper, better, faster. When I write, its, faster, faster, and no grammar. I don’t care. You shouldn’t too, you Nazi.

Opinions expressed here has nothing to do with my company. Business is business. Tongue in cheeks are tongue in cheeks.

Top 6 Unexpected Perks When I Quit My Job To Be My Own Boss

Perk #1. No More Alarm Clocks
I have this belief that alarm clocks are the bane of human existence. Sleep and dreams are such beautiful, natural things. Why destroy it 5 out of 7 days a week? The day I left my job was the day I stop setting any alarm clocks.

I now wake up naturally at about 8 to 9am, refreshed, well-rested, and ready to start the day.

Perk #2. Enjoy Any Set Lunch Promotion I Want
Local restaurants are big on set lunches. Set lunches give the best value for money. Since I don’t have a fixed office or lunch hours, I can visit any restaurant I want and enjoy its set lunch discounts.

Perk #3. No More Monday Blues
Being your own boss means you either work every single day of the week or slack through every day of the week. Either way, no more Monday blues!

Perk #4. No More “Apply Leave”
Sick and tired of having your leave application turned down, or having block out periods where you can’t apply for leaves? Do you have more fingers than the number of annual leaves?

I hate having my life dictated by ours. Be your own boss and there’s no such thing as leaves!

Perk #5. Do Anything You Want, Anytime You Want
Feel like lazing through the day and start working only in the evening? Trying telling your boss that and see if your promotions are still assured. No such worry when you are your own boss!

Perk #6. Travel Comfortably and Efficiency On Public Transport
I think traffic jams are a waste of time. Standing on public transports is also uncomfortable because I tend to game or read books when travelling. When you decide your own working hours, there’s no need to sardine your way into the morning or evening peak hours. SMRT’s slogan of “Love your ride” comes true for me.